What Makes a Good Leader?


Have you ever thought about what makes a good leader?

What kinds of qualities do excellent leaders possess? Does a good leader need to be extroverted, or can he or she be introverted? How does this person interact with a team?

Differentiating between a “boss” and a “leader” is easier than you think.

Good leaders coach rather than direct. As the President and CEO of Score Marketing, it’s imperative that I set the proper tone for my office and my employees. Leading by example is one of the easiest ways to improve the morale and productivity in the office. My boots are first on the ground when it comes to my team or the clients that the company represents. This gives a leader the opportunity to coach from a place of experience instead of from behind a desk.

Good leaders focus on their team rather than on themselves. There is no “I” in team, and excellent leaders understand this better than anyone. If a goal is met, a great leader will credit the team that worked to achieve that goal. They understand the model of give credit, take blame. By shifting the mentality in that direction, members of the team will hold themselves more accountable to reaching their personal goals, which ultimately pushes the team closer to meeting their overall goals.

Good leaders encourage rather than criticize. Take the time to understand the strengths and weaknesses in your team. Write them down, if that helps. Make a point to highlight the good, and discuss where improvements can be made. A true leader’s role is more of a coach, so always make an effort to build up the spirits of your team. They will respect and grow from the lessons that you teach, and will improve their weaknesses.

So, what characteristics come to mind when you think of superb leadership?

Punctuality? Creativity? Great communication skills? The ability to inspire?

Truthfully, it is all of those traits plus more. Effective leadership does not stem solely from personality, however, from a combination of innate and learned skills. Consider honing in on some of the qualities of great leadership, and watch how your office and team will change.



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